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By: hilzfuld

Thanks to wearable technology, we may be on the verge of watching three screen ad campaigns transform into four. The three screens that marketers and advertisers currently target in the digital marketing space are computers, tablets, and smartphones. Can you guess what the forth screen could potentially be? Smartwatches. Think about it. Smartwatches can serve as a complement to mobile…

By: hilzfuld

What do you think of when you hear “Google”? The very first thought. Do you think “YouTube”? Do you think “Android”?  How about “Gmail”? I’m pretty sure the first thought that popped into your mind was “search engine.” After all, we spent the better part of our Internet-connected lives with Google as a desktop search engine. Their goal was “to…

By: hilzfuld

The iOS 7.1 update has proven to be quite disastrous. And it just doesn’t make sense to me because Apple doesn’t have a record of releasing software that simply doesn’t work. Sure, previous versions may have had a few minor bugs here and there. But iOS 7.1? Just too many!

By: hilzfuld

One of the largest challenges in the mobile world is of course monetization. Why is monetization so difficult? Well, because of five words. You ready?

By: hilzfuld

Many were fascinated when the iPhone 5s was unveiled back in September. Okay, it may not have been as crazy as when the 5 came out, but it still generated a lot of buzz for the design and Touch ID. Fast forward to 2014, and Samsung announced the Galaxy S5. Really, Samsung? S5? After the iPhone 5s? The jokes started…

By: hilzfuld

Apple is the latest player in the fight to take over the in-car market with CarPlay. Between them, Google, and Microsoft, it might get a little tricky to place bets over who might win (at least between Apple and Google) – but this will be fun to watch. Perhaps I should point out that Apple is (obviously) not new to…

By: hilzfuld

Just as news about drones made its way into the mainstream, it slid into the tech scene as well. Things are going to get interesting as drone wars take place between companies. Things will also get fascinating as drones are used to make a positive difference in the world. Regardless, they are innovations in development that are definitely worth keeping…

By: hilzfuld

Everyone was shocked when Facebook struck the $19 billion deal with WhatsApp. Most of you also probably let out a few laughs (amidst frustration) when WhatsApp started experiencing major service problems a few days later – I know I did. But let’s face it, this acquisition led to many changes in the world of messaging apps: The WhatsApp Effect. For…

By: hilzfuld

Wearable technology stole a lot of the limelight from smartphones and apps at MWC 2014, and got many steps closer to normalcy. A lot of the top names in the mobile industry decided to use the show to announce their plans to launch and/or display their latest wearable tech. I know what you’re thinking, “Why the shift in focus?” Well,…

By: hilzfuld

The following is a great story by one of our premium publishers who have seen great success using our platform.