Posts Under Mobile Industry Category
By: Hillel Fuld (@hilzfuld) By now, it is pretty clear that Android fragmentation is a serious problem. If you don’t know what I am referring to, first of all, you need to do more tech blog reading. Android fragmentation is the reality of the Android ecosystem in which there are still millions of devices running Android Froyo 2.2, which is…
By: Hillel Fuld (@hilzfuld) You might have noticed we have been interviewing some serious industry shakers lately. Well, this time, we interviewed Kevin Ching, who is responsible for product management and advertising/media solutions at JiWire. JiWire is the leader in connecting advertisers to today’s On-The-Go Mobile Audience, using the world’s largest location-based interactive media channel. JiWire’s platform enables advertisers to identify and deliver…
By: Hillel Fuld (@hilzfuld) Seems like just yesterday we were talking about Microsoft ads and how confused the company is… Well, someone over there at Redmond read the post and said “Not so fast, we have something better up our sleeves and no dude jumping from space is going to steal our thunder this time.” Microsoft released its first ad…
By: Hillel Fuld (@hilzfuld) As over 8 million people around the world tuned into YouTube to watch Felix Baumgartner perform the longest and most-talked about commercial in recent history, Microsoft quietly released its first Windows 8 ad. While in hindsight, competing with a guy jumping from space was probably not the best idea, I guess Microsoft had no way to know about…
By: Hillel Fuld (@hilzfuld) Now that the iPhone 5 launch is behind us and everyone let out their steam over its “flaws”, it is time for a little perspective. I am not going to use the #FirstWorldProblems hashtag because some people have come to loathe it. And rightfully so. But really, enough with the complaints. Here is why the complaints…
By: Hillel Fuld (@hilzfuld) Over the years, we have worked with some great mobile publishers, one of which is Herocraft. We thought our readers would benefit from the great insight and experience of the company’s CEO Pavel Prokonich. Enjoy! 1: Please tell me a little bit about yourself and your background, both personal and professional. I’m Russian, 31 years old, married,…
By: Hillel Fuld (@hilzfuld) Let’s just get this out of the way. We are big fans of Nokia here at inneractive. We are long-time partners of the company and while many companies in the mobile space are busy with imitating and litigating, Nokia is innovating. The Lumia line from the low-end devices all the way up to the fantastic 920…
By: Hillel Fuld (@hilzfuld) In case you haven’t heard, September 2012 was named “Trash Apple” month. Apple launched the iPhone 5 along with iOS 6 and the complaints just don’t seem to stop. Of course, Tim Cook’s apology gave some legitimacy to all the hatred the new maps are getting but that is only the beginning. The new iPhone apparently…
By: Hillel Fuld (@hilzfuld) I am in complete and utter shock, I really am. While iPhone 5 sales seem to be unprecedented, Samsung (and others) keep taking cheap shots at Apple and its fanboy community. The thing is, I don’t buy it. iOS 6 and the iPhone 5 are both fantastic products and THAT is why people want them so…
By: Hillel Fuld (@hilzfuld) Finally, the iPhone 5 launch storm is coming to an end and the more I think about the events of the past few months leading up to the latest Apple announcement, the more I realize it is just more of the same. It seems there really is a clear pattern with Apple launches that is not…