By: Hillel Fuld (@hilzfuld) Since we are in the business of monetizing mobile apps across all platforms, we are constantly examining all the options available to mobile developers. It is really no surprise that in most cases, the pay per download model does not work with mobile apps. Or in simpler terms, people don’t pay for mobile apps. We already…
By: Hillel Fuld (@hilzfuld) Well, there are a few ways to go about advertising your product. You can go down the Apple route and show off some nice features with a touch of cute humor. You can go about it the Samsung way and take cheap yet entertaining shots at the competition. Oh, and let’s not forget the RIM way, you can…
By: Hillel Fuld (@hilzfuld) Here are inneractive, we are big fans of Windows Phone. Just thought I would get that out-of-the-way. The UI is stunning, the Lumia devices are… Well, you know how impressive the Lumia devices are. On our side of the business, Windows Phone developers are already nicely monetizing their apps, which of course, makes us smile. In…
By: Hillel Fuld (@hilzfuld) There are 600k mobile apps in Apple’s App Store. There are similar numbers in Google Play. 80k in the Windows Marketplace. And then there are the smaller app stores, which often also have tens of thousands of mobile apps. Those numbers are growing by the thousands on a daily basis and that is great. While consumers…
By: Hillel Fuld (@hilzfuld) A few weeks back, I updated my original Samsung Galaxy Tab, running Android 2.2 Froyo to Android 4.0 Ice Cream Sandwich. It was quite the update and it basically took a tablet that was borderline unusable and transformed it into something that can easily be used as a primary computing device, at least for 99% of…
By: Hillel Fuld (@hilzfuld) Competing in the mobile game against companies like Apple and Google is not a simple task and I would not want to be in RIM or Nokia/Microsoft’s position right now. Over the last 24 hours, both RIM and “Nokiasoft” made it very clear that they are in it for the long haul. RIM went all in…
By: Hillel Fuld (@hilzfuld) Tech blogging has become almost as hot as the tech world itself. There are so many technology publications populating the internet, many of them polluting it, that it has gotten borderline ridiculous. Then there are some sites that do things differently. The Verge, a relatively new kid on the block, is absolutely killing it right now…
By: Hillel Fuld (@hilzfuld) Steve Jobs’s partner in crime, Steve Wozniak is one of the most interesting people in tech, not to mention, the most loved. He is just one of those people who everyone seems to like. You can watch him speak of Jobs’ death below and you will understand why… In addition to his down-to earth nature, he…
By: Hillel Fuld (@hilzfuld) Back in February of last year (2011), I interviewed Patrick Mork, the CMO of GetJar, who ironically is now working at Google as the Marketing Director of mobile apps. Read that interview here. Among the many smart things Patrick said in that interview, one thing stuck out to me from day one. In question 5, I…
By: Hillel Fuld (@hilzfuld) Much like Apple is often credited for pretty much inventing the personal computer, it is hard to debate that the company single-handedly created a successful industry around tablets. Yes, there were tablet devices before the iPad, but we all know how that went… Ever since the release of the original iPad, pretty much every consumer electronics company has…
